Eight trends of global pharmaceutical packaging in

Eight trends of 2018 global pharmaceutical packaging

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core tip: 2018 is about to enter may. Take a look at the global pharmaceutical packaging trends, and I summarize the following 8 points for you

blister packaging has always been in the front line of the battle for precise dosage. When taking drugs in blister packaging, patients can better grasp the drug dosage (daily dosage and dosage cycle are clearly printed on the back of the packaging). The blister packaging has good sealing performance and the practicality of protecting drugs. The packaging process of placing the fixed shape product into a cavity and covering it with a layer of film material makes it customizable according to the product design. These advantages make blister packaging the second best-selling packaging of pharmaceutical products in the world

2. Pay more attention to child protective packaging

according to the data of the European child safety alliance, in Europe, the number of children under the age of 14 who are acutely poisoned due to direct contact with pharmaceutical products reaches 3000 every year. Pharmaceutical regulators have been pressing manufacturers to take measures to reduce such poisoning. Many manufacturers hope to innovate packaging and devote themselves to developing packaging with more child protection functions, such as opaque materials to make blister materials so that children can't see pills like candy inside

3. Plastic bottles have the highest demand

another growing package in pharmaceutical packaging is plastic bottles. With the pharmaceutical industry's stagnant demand for glass bottles as its investment strategy in 2014, the demand for plastic bottles is rising and has become the world's most popular drug packaging. It is estimated that by 2020, the total sales of plastic medicine bottles in the world will reach 20.6 billion US dollars

4. Small bag packaging is out of date

the "survival" of small bag packaging in the pharmaceutical industry depends on how to innovate, such as the new "small bag" developed by bimax medical packaging and presto as a secondary packaging. This kind of small bag is mainly used as a pull edge seal with child protection function, and adopts a multi-layer composite structure, which is a strong barrier to protect drugs from oxygen and moisture. This level of safety protection allows manufacturers to choose low-cost blister packaging materials without barrier function when choosing primary packaging materials

5. Transparent market research predicts that by the end of 2019, the market output value of pre filled syringes will reach US $4.98 billion. The main driving factors are the continuous and stable growth of the injectable drug market and many unsafe factors in the medication process caused by the sub packaging of drug bottles and syringes that can be avoided by pre filling syringes. More and more medical practitioners prefer to use pre encapsulated syringes

6. Shelf influence and environmental protection become more important

the OTC market is becoming saturated, and the competition between brands is extremely fierce. How to attract consumers' attention to product packaging on drugstore shelves is the ultimate goal for manufacturers to win the maximum influence of drugstore shelves with the least materials. In particular, consumers' awareness of environmental protection is becoming stronger and stronger, and manufacturers are more actively seeking to fulfill their corporate social responsibilities. Packaging materials are very important, but to win with packaging, we still have to achieve a balance between vision, practicality and materials in the design

7. Packaging design takes patients first

break through the OTC market competition with packaging design. Major brands are trying to reform packaging and bring more convenient ways to manage drugs to consumers. Such examples abound. For example, Strepsils has replaced its traditional blister packaging with plastic pipes in recent years. China is a big country; The traditional gel series of ibuprofen has introduced a spray that is conducive to rapid absorption. In modern society, people are pressed for time. It is the key to implement convenience in place, and even to give people a convenient impression

8. Packaging pays attention to consumer participation

the coding logo on the packaging is a unique and highly targeted channel for brand owners to interact with consumers. Now, manufacturers can share massive amounts of information through QR codes assigned to packages. Consumers can choose to use these QR codes to get information such as dosage and storage guidance

in 2018, the requirement of code marking on pharmaceutical packaging is still the focus that enterprises need to pay attention to